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Inside Reaktion’s Innovative Approach to DJ Promo Campaigns

Promoting electronic music can be a daunting task for artists looking to get their tracks in front of the right DJs and tastemakers. But fear not, Reaktion is here to help. Established in 2013, this innovative DJ promo company has quickly become the go-to service for electronic music artists looking to promote their latest releases.

Reaktion’s flagship service is the DJ Promo Campaign, which has a potential reach of tens of thousands of hand-picked DJs in electronic music, including big names like Tiesto, Above & Beyond, and Don Diablo, just to name a few. By maintaining a constantly refreshed network of these vital industry players, Reaktion is able to get tracks into the right hands and create real-world buzz for its clients.

Quality control is a top priority for Reaktion, with every track being reviewed and critiqued by their team of music industry professionals before being sent out to DJs and tastemakers. The company uses Promoly for its main services, providing detailed analytics and reporting on every promo campaign, and for larger campaigns, they use Inflyte, a more advanced tool for pre-release promotions. With the likes of Sean Finn, Todd Terry, Deeperfect Records & many more pumping their music out through Reaktion, it’s a tried and tested setup as used by the pros.

In addition to their DJ Promo Campaigns, Reaktion also offers a Spotify Promotion Campaign service, which helps artists get their tracks placed on popular Spotify playlists in their genre, increasing streams and followers, and providing detailed analytics and reporting.

The team behind Reaktion consists of music industry veterans with decades of experience in DJ promo, music production PR, and record label management. Their passion for electronic music is evident in their commitment to helping artists achieve success in the industry.

As a notable member of the Association for Electronic Music (AFEM), Reaktion has established itself as a leader in the industry. With its commitment to transparency, quality, and efficiency, Reaktion is the ideal partner for electronic music artists looking for quality music promotion services.

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